Lady Sinncere is an up-and-coming MC in the Vancouver Music Scene. Since childhood, she has performed locally, nationally, and internationally with her family as a cultural dance group, The Chinook SongCatchers. She performed on behalf of Squamish Nation at the 2010 Winter Olympic Games Opening Ceremonies, with 3.5 viewers internationally. She is also a First Nations storyteller, facilitator, and cultural ambassador. After the COVID-19 lockdown, she started working with producer A-SLAM on her debut album “Northwest Coast Story.”
Notable performances for Lady Sinncere include Rogers Arena during the Vancouver Warriors Half-Time Show for Orange Shirt Day, the BC Lions Block Party, a showcase with the VSO, Surrey Fusion Fest, and an Indigenous Music Night held at the Chan Centre broadcasted on CBC. Last, to mark a breakout year for Lady Sinncere, she was awarded a 2024 Unity award from the Metro Vancouver Aboriginal Executive Committee (MVAEC).
“I was inspired to write ‘Northwest Coast Story’ after learning about the number of our children that were killed and put into mass graves. This album celebrates how we, as Indigenous People, survived the genocide against our people and the systematic murder of our children and our culture, our holocaust: Residential Schools. We came through strong and resilient, and we’re still here. We made it through the Dark Night.”
Lady Sinncere’s Album was released in 2024 and has been submitted for the 2025 Juno Awards. The album has already received two Native American Music Award (NAMA) Nominations, Best Pop Recording for “Northwest Coast Story” and Best Hip-Hop Recording for “Can’t Kill Me.”